| Context (Referent) | ||
| Author (Addresser) | «-------------Text (Message)----------------» | Reader (Addressee) |
| Medium (Contact) Code |
The addresser sends a message to the addressee. To be operative the message requires a context referred to ('referent' in another, somewhat ambivalent, nomenclature), seizable by the addressee, and either verbal or capable of being verbalized, a code fully, or at least partially, common to the addresser and addressee (or in other words, to the encoder and decoder of the message); and finally, a contact, a physical channel and psychological connection between the addresser and the addressee, enabling both of them to stay in communication. (Jakobson 1960, 353)